
Everlasting Platinum: what is it?
Those who love cool tones in jewelry cannot help but love Platinum, the ideal metal for crafting the most beautiful jewelry. But did you know that a special type of Platinum is even more durable than white gold? Let’s discover together Everlasting Platinum!
Everlasting
A "forever" enclosed in a metal. The term Everlasting was created by the Italian company Monile, which is one of the leading firms dedicated to the promotion of high-quality platinum.
Everlasting comes from decades of experience in working with platinum, with a process that gives the Platinum itself a hardness and brightness that do not fade over time. It is worked in its pure state, that is 950%. It is Platinum brought to perfection.
Like No Other Monile
Many producers have tried to create the same Everlasting Platinum, but with poor results. High investment costs and very long times seem to discourage most, but it is not certain that in the future greater production of Everlasting Platinum cannot be achieved. For now, Monile is the only company able to produce it.
Tests and certifications are not lacking: Monile’s Everlasting Platinum has been tested and certified by the Polytechnic University of Turin, following months of studies on its characteristics.
The Characteristics of Everlasting Platinum
It is a metal capable of not changing color despite the passage of time, but also of not scratching. It allows diamonds to be firmly set and at the same time it appears dense, pure, hypoallergenic, and decidedly rare. Much better than white gold, if compared to it.
Better Than White Gold
Staying with metals of cool tones, it is important to underline that Everlasting Platinum is preferable to white gold, which is more prone to yellowing over time and to damage. White gold, moreover, does not exist in nature but is made from an alloy of gold, nickel, and palladium. Platinum, on the other hand, is completely natural and already in its pure state shows a light grey color.
While 18-carat gold jewelry has a purity of 75%, platinum has a total of 95%. A significant difference, then. However, keep in mind that we are talking about Everlasting Platinum: normal Platinum is softer than gold and scratches more easily. The comparison holds, therefore, only if we speak of Everlasting Platinum.
Although at first glance the two metals seem very similar, Platinum is considered more precious than white gold, also because of its rarity. A piece of Everlasting Platinum jewelry, therefore, is a true unique item of inestimable value. An investment for the future, but also a beauty to discover and wear.

Ferro Gioielli and Monile’s Everlasting Platinum
A golden future lies ahead… or better yet, an Everlasting Platinum one: the goal is to create a true partnership between Ferro Gioielli and Monile. What can we say? We eagerly await it! Meanwhile, we can find wedding bands and some platinum jewelry made by Monile in the Ferro Gioielli store.
We can’t wait to learn more about this very special and still too little known metal! Please, keep following us so you don’t miss a single update.

